HTML & CSS
/Advanced
Structured Data
Definition
A standardized format for providing explicit clues about the meaning of a page to search engines, written in JSON-LD format.
Explain Like I'm New
Google is smart, but it's not a human. If it reads a webpage, it might not know if the page is a Recipe, a Job Posting, or a Product for sale. Structured data is a hidden JSON block you put in your HTML that directly tells Google: 'This is a recipe. The cooking time is 45 mins. It has a 5-star review.'
Real World Example
When you Google a recipe, the top results have photos, star ratings, and cooking times right there on the Google Search page. That is a 'Rich Snippet', and you only get it by using Structured Data.
Common Use Cases
- •Getting Rich Snippets in Google Search
- •E-commerce products
- •Event listings
Interactive Example
Interview Questions
basic
- What format is strictly recommended by Google for writing Structured Data?
intermediate
- Does Structured Data guarantee that Google will show a Rich Snippet for your site?